Gareth Pugh Spring 2010 Men’s

After opting out of showing his men’s collection in June, Gareth Pugh mixes the best of both worlds to create a dismal yet refreshing Spring 2010 presentation. Combing the world of men and women and showing both together on the same runway, Masculine shapes took on a new androgynous appeal. Instantly taking the mind to a place of, the men’s equivalent to women’s body-con dressing. Body-con meaning, “body conscious”. Making for something new this season to rival the “man-clutch”, seen both at Versace and Dolce & Gabbana recently.
Only launching his men’s line back in January but dabbling in the world of men for seasons now, Gareth Pugh has managed to find the easy medium that makes for absolute brilliance. When looking at a Pugh show, it is somethings hard to imagine what a world were to look like if the runway looks were copied complete form head-to-toe. Though when you take the time to strip away the outer layers and take away the edgy models, you come to find well-made pieces with ample throughout put into, with enough simplicity to be compared to a brand such as Burberry.
This season, Pugh kept with his new found love of the clean triangular patterns, which are seemingly becoming his signature, presenting them in the form of pants and even a textured jacket. Drifting away from absolute black, the designer showed a lighter color palette (well at least in terms of Pugh). Though mainly sending a message of how to perfectly play with proportion. Looking throughout the 13 look segment, you will see jackets cropped, trenches long, and shredded knit slightly oversized yet fit to standard.
The Full Collection / 13 Pics
















manorexia!
You totally read my mind, but I what can I say, Pugh can do no wrong.
It's scary how many men I thought were women, and vversa. That's the brilliance of Pugh I guess; to take away what is typically labelled masculine or feminine and define it as versatile. His collections take a bit of time to really digest and appreciate, just like Prada shows. I always wonder what the world would look like if the runway looks from Pugh were the norm in society (McQueen also does this to me). The models resembled Elizabethan zombies? I'll be curious to see how buyers respond to this collection and how it'll translate into retail sales.[K]