‘Ad Campaigns’ Archive

Versace Fall 2010 – Marcel Castenmiller & Tomek Szczukiecki by Mario Testino

After diverging into a hardcore, Tron influenced, direction for Fall 2010, Mario Testino shoots Versace newcomers, Marcel Castenmiller and Tomek Szczukiecki, in the house’s latest campaign. Putting emphasis on the collection’s dominating displays of zipped and woven leather in slimmer fits, straightforward poses with an edgier than normal crop of lengthy-haired guys help to put [...]



Prada Fall 2010 – Mathias Bergh, Kim Dall’Armi, Mark Cox, and Clément Chabernaud by Steven Meisel

For their newest ad campaign Prada enlisted the big guns in fashion to make it a great one, and it certainly did the trick. For Fall 2010, Steven Meisel photographed some of the biggest names in men’s fashion today: Mathias Bergh, Kim Dall’Armi, Mark Cox, and Clément Chabernaud along with a sprinkling of some of [...]



Givenchy Fall 2010 – Simon Neassman, Jonthan Marquez, Paolo Rolden, & Willy Cartier by Mert Alas & Marcus Piggott

Once again aiming their lens in the Givenchy direction, photographers Mert Alas and Marcus Piggott shoot the house’s Fall 2010 advertising campaign. In a similar group set up as seen in last season’s campaign, with the Givenchy name now branded in white lace, a fresh crop of faces sprinkled with regulars, Simon Nessman and Mariacarla [...]



Dior Homme Spring 2010 – Juan Manuel Arancibia by Karl Lagerfeld

Remember the time when Hedi Slimane and Dior Homme were inseparable. So much so that the former designer used the a very ‘Lagerfeld’ tactic of shooting his own campaigns, rather than enlisting someone else to send across the message that their latest collection was trying to achieve. Well, those years are apparently gone and for [...]



Prada Spring 2010 – “First Spring” by Yang Fudong

Drawing inspirational from black & white movies and the few shades in between the two colors for her Spring 2010 collection, Miuccia Prada does only what is fitting to showcase such a collection. Enlisting Chinese artist Yang Fudong to translate her notable mesh pieces into a short contemporary film, now up on the Prada website. [...]